Browsing 2024 by Subject "artificial intelligence"

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The impact of artificial intelligence on food consumption behavior in ecommerce

Ungureanu, Bianca-Antonela; Jităreanu, Andy-Felix; Mihăilă, Mioara; Baltag, Tatiana; Leonte, Elena (“Ion Ionescu de la Brad” University of Life Sciences, Iaşi, 2024)

Artificial intelligence (AI) has rapidly emerged as a transformative force across multiple sectors, with digital marketing being a prominent beneficiary. As AI technologies continue to advance, their potential to reshape ...
Research on the challenges of artificial intelligence in financial audit activities at the economic entity level in agribusiness

Păduraru, Ștefana-Beatrice; Diaconu, Florin; Gherasim, Roxana-Elana; Ignat, Gabriela (“Ion Ionescu de la Brad” University of Life Sciences, Iaşi, 2024)

This paper examines the challenges and opportunities associated with the use of artificial intelligence (AI) in financial auditing, with a particular focus on the agribusiness sector. In the current context of digitalization, ...

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