Abstract:
The work propose to explain the concept of e-commerce, its main
components and the current stage as well as the developing view of e-commerce
in Romanian agribusiness and difficulties that e-commerce brings in the
Romanian agribusiness structure.
The internet had evolved in a formidable tool, and has had a major
impact in all life bearings during the last decade. Important changes appear
every half of year have been as it is impossible to forecast where we are going to
be obtain next 10 years. In nowadays we all are participating at new
economical revolution in commerce and telecommunication. Big companies of
this century are going to have their origins in this decade. E-Commerce is a new
way to make business, either it is the internet development of an existing
business, or starting of a new one on virtual market.
E Commerce covers the next business operation: Client contact
establishing;
Information Change; Electronic payment pre and post selling assistance;
Virtual market distribution and logistics; Shared commercial activities between
many more companies.
Romanian rural economy is generally dominated by agriculture, and is
low integrated in market economy. In present market economy context and of
the way of understanding and applying marketing policy, is depending of urban
and countryside people prosperity as well as agricultural producer.
Romanian producers must correspondence existing economical reality,
and applying techniques and methods that are offering stability and safe
economic efficiency. The producer is obliged to produce in accordance with
internal and world market request and immediately react to consumer needs.