ALSERepository of Iași University of Life Sciences, ROMANIA

Browsing 2010 by Subject "socio-cultural factors"

Browsing 2010 by Subject "socio-cultural factors"

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  • Milin, Ioana-Anda; Merce, Iuliana-Ioana; Iancu, Teodor; Brad, Ioan; Pet, Elena (“Ion Ionescu de la Brad” University of Agricultural Sciences and Veterinary Medicine, Iaşi, 2010)
    Most of the specialists who have studied consumer behavior have found that the main criterials the individual consumer segmentation by geographical (country or region in a particular territorial space, urban and rural ...