Abstract:
This study was carried out
with the aim of investigating and analysing
different aspects related to viticulture and
wine production in the northeast region of
Romania. The methodology focused on the
use of statistical data and field research, with
an emphasis on the impact of potential
climate change on wine production and
consumer preferences. The analysis of the
evolution of vine cultivation in the northeast
region of Romania was carried out using
statistical data on grape harvest, area planted
to vines and wine production. The results
showed significant changes in these
indicators over the period analysed (2013-
2022), reflecting the dynamics of the wine
industry in the region. A survey of a sample
of 50 respondents provided relevant data on
their preferences. Analysis of this data
revealed information on preferred wine types,
consumption habits and purchasing
preferences. Although the population‘s
preference for white wine is evident, climate
change may pose a challenge for the region,
and in the future, it may be necessary to adapt
vineyard locations and cultivate vine varieties
more suitable for red wine production. These
issues have important implications for
planning and developing the future of the
wine industry in the northeast region.