Browsing 2018 by Subject "social media"

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  • Robu, Maria; Leonte, Elena; Chiran, Aurel; Costuleanu, Carmen-Luiza; Robu, Alexandru-Dragoș (“Ion Ionescu de la Brad” University of Agricultural Sciences and Veterinary Medicine, Iaşi, 2018)
    The present paper centralizes the results of a research regarding the way that online marketing campaigns and communication through virtual channels influenced the interaction between the Kosarom studied company and its ...