Abstract:
Starting from the recommendations of the European Commission stating that a promotion strategy should be built on
three main coordinates – dissemination, exploitation and sustainability – we shall in turn refer to each of these three
types of actions. We will present the goals of each action, the instruments they use, and how they are in turn planned
for in the course of a project. The stages of the envisaged strategy and the examples used for illustrating processes and
successful methodologies rely on best practices collected from projects that have been awarded the European Language
Label and are recorded in the NELLIP database of awarded initiatives.
The NELLIP project, Network of European Language Labelled Initiatives, is funded by the European Commission in
the framework of the Lifelong Learning Programme – Key Activity 2 Languages and aim to promote quality in
language learning through the application of the quality criteria used to award the European Language Label. We intend
to highlight that the teaching and learning processes should be comprehensive in their approach, should provide an
added value, should motivate students and be creative and original, should have a European emphasis and be
transferable.
This article will act as a guideline on how to plan, implement, manage, exploit and network quality initiatives for
language learning based on the capitalization of the best practices developed in the framework of European language
labeled projects and initiatives.
